CEO’s Message

CEO’s Message

Today what we see as Brookes is a corporate phenomenon hugely different from what it was some 3 decades back when it had taken birth as a small concern. It has made a great progress since, which is attributable, after the grace of Allah (s.w.t.), only to the untiring dedication, care and hard work of the people, forming the Brookes’ Family.

During all these years Brookes has completely transformed at all the various levels of operations. There is, however, something that has remained unchanged with Brookes. It is the commitment of the organization to always strive for the betterment of the community and to serve it through its expertise in making what is often called one of the greatest products of human civilization-The Medicine.

We firmly believe that human resources are our greatest asset who has led us to develop a culture, where we make a constant and unremitting effort to enrich our people through an ongoing process of training and development. This conducive environment has helped in the creation of a very strong bond between the organization and its employees, whose selfless contributions and dedicated efforts are exemplary when seen in the context of the examples available in the industry. Brookes is one of those organizations, where the staff turnover is very low as compared to other organizations. We are proud to have a number of dedicated members whose years of association with us now cross 2 decades. This surely is a great sign, a remarkable sign which speaks highly of the way we have created a bond among ourselves – a bond which is getting stronger with time, as a force that turns us into corporate family working for excellence.

We have journeyed through the thick and thin of time without any great difficulty because of our pro HR mindset that greatly helped us achieve our vision. As we are now entering a new phase in our organizational lives we can take pride in our past which tells us that when the vision is clear and when the team is committed and competent, you can expect to reach any difficult goal.

I pray that may Allah (s.w.t.) help us consolidate and enhance the scope of our global presence and recognition and take this organization to new levels of excellence. Aameen!

WASEEM I. KHAN
Chief Executive Officer